Welcome to RTLA Apparel, We Support Real Artists Unique Creative both locally and Worldwide.

Our story began on the Gold Coast, Australia, where street culture meets tattoo artistry. Founder Andrew, inspired by the lack of Creativity in Mass-produced fashion and the lack of Artist Creative Credit, envisioned a brand that merges tattoo art with streetwear. RTLA Apparel was born to promote self-expression and celebrate individual artists’ talent and creativity.

RTLA Apparel's Mission:

RTLA Apparel is an Australian owned and operated clothing brand set to revolutionise the way we look at fashion and how we value real art. Our goal is to disrupt the market by offering one of a kind apparel that empowers self-expression and individuality.

RTLA Apparel is dedicated to transforming urban streetwear through Exclusive Collaborations with tattoo artists and illustrators from around the world. We want to highlight the creative process, celebrate creativity and offer our consumers Limited Edition Apparel that directly supports artists. More than anything, we want to encourage people to stand out.
In a world full of copies, we challenge our customers to be different.


Join us and Refuse to Lose Art by Real Artists.

At RTLA Apparel, we believe in self-expression and we love the
humanness of art and creativity. We create apparel that is as bold as
you are, with each piece telling a story of artistry and a refusal to conform.
We collaborate with tattoo artists from around the world, bringing epic
designs to life on our limited edition apparel. Each design is a testament to
the creative process, to the artist and to originality. Each design is
exclusive, limited in number to reduce over saturation.
In a world drowning in fast fashion, sweat shops, and AI generated art, we
choose to stand apart.
Join us in our movement to Defy the Ordinary. Because in a world full of
copies, it’s better to be an original.

  • TATTOO ARTISTS & ILLUSTRATORS

    Authentic Real Artists

    RTLA values human creativity! Our limited-edition drops are designed by real artists. Follow us on Instagram for exclusive access to behind-the-scenes content and more from our featured artists.

  • 100% COTTON TEES

    Just the Right Fit

    Our shirts are made from pure, breathable cotton fibres, ensuring a soft touch against your skin. Feel the difference in every wear as the fabric contours over your body, offering a perfect fit.

  • BEST COLOUR QUALITY

    High Quality Prints

    Our screen printing process showcases vibrant colours, precise detailing, and remarkable durability, ensuring your creations stand the test of time. From intricate patterns to bold graphics, we capture every nuance with precision and finesse.

  • QUALITY PRINT FOR OVERKILL WASHING

    Wash and Go

    Experience the pinnacle of print quality that withstands the test of time and frequent washing! Our commitment to excellence ensures your designs retain their brilliance, wash after wash.

  • FAST DELIVERY FROM WAREHOUSE

    Local Logistics Partner

    We understand the excitement of receiving your order promptly, and that's why we take pride in our delivery services. Partnering with Australia Post.

  • ECO-FRIENDLY PACKAGING

    We Do Our Part

    Our commitment to sustainability drives us to make positive changes that reduce environmental impact without compromising on quality.